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Principles of Finance: Unit 1, The Sauce Company 15 Views
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Description:
Time to revisit the Sauce Company. So let's see what's cookin'. Artie and Bernie, who at one time owned 50% of the company each, have been diluted. Fortunately, the sauce has not suffered the same fate.
Transcript
- 00:00
principles of Finance, a la shmoop. the sauce company -all right let's bring
- 00:07
our attention back to the sauce company. and take a look at their balance sheet.
- 00:11
well as you can see the company's equity at this point looks like this: five [balance sheet pictured]
- 00:16
hundred thousand of preferred stock in a million bucks of common stock. so at
- 00:21
inception Artie and Bernie owned the company fifty-fifty. halfsies. between the
Full Transcript
- 00:26
two of them they own 100% but now each instead of owning 50% owns
- 00:31
33% assuming a you know successful outcome. so the net worth of the company
- 00:37
is now $500,000. it's just the cash. that's the net worth there's a million
- 00:43
dollars of perceived value here though. why? what did Reid buy? well he's a savvy
- 00:49
guy he knows that Artie and Bernie at 21 are not exactly the Michael Jordan of [Bernie, Artie and Reid pictured]
- 00:54
the global scale food distribution. in Reid's mind the million bucks pre-money
- 00:59
valuation he paid for this company was for bubbies secret sauce formula. they
- 01:05
call that the intellectual property or IP of the company. that's where all the
- 01:10
value is at this moment. in a pinch Reid hopes that while he could sell it to one
- 01:15
of the Thousand Islands or Paul Newman or the good folks at Pace. proudly not
- 01:21
from New York City. at this point Artie officially becomes the CFO and CEO of
- 01:26
the company. in a tiny company that's common practice but in anything larger
- 01:31
it's a big no-no. well Reid is looking over their shoulders anyway and he [man folds arms]
- 01:34
explains the balance sheet equation as ale. yeah kind of like the stuff you
- 01:38
drink. assets minus liabilities equals equity. $500,000 in assets which is cash
- 01:45
minus zero dollars in liabilities is $500,000 in equity. confused a bit? all
- 01:50
right let's break this down assets the barbecues- the knowledge how to make the
- 01:55
distinctively semi spicy sauce derived from oil schmaltz and secret recipes. the
- 02:01
brand name, the sauce and well, Bubbie. in more pedantic terms add accounts [top secret file shown]
- 02:06
receivable investments inventory and property both intellectual and physical,
- 02:11
all that, assets. liabilities well right now we have
- 02:15
none. think of liabilities as what do we owe? as the sauce company gets bigger
- 02:20
it'll start buying a lot of raw materials to make the stuff and it'll
- 02:24
have agreements with those suppliers to you know pay them later for the onions
- 02:29
thank you very much. those are called accounts payable. the company might also
- 02:33
raise additional money on a long term basis by borrowing it. and that borrowing
- 02:37
would also be considered a liability. now in theory the preferred shares at Book
- 02:43
value or what they were written down at the book out of five hundred thousand [book value defined]
- 02:46
dollars would be a liability but preferred shares are actually equity.
- 02:51
they convert into common when things go well. and there's no liability on the
- 02:55
company to pay back the five hundred thousand dollars of cash from its
- 02:59
operations. this is kind of a venture capital flavor of preferred stock
- 03:03
different from other types of preferred usually found in public companies. well
- 03:07
don't worry about all that stuff yet what you do have to know is that book
- 03:11
value is what common shareholders would get if the company just died and put
- 03:16
itself on eBay, less the bloated listing fees on eBay. they get a net [head stone pictured]
- 03:21
number whatever the company sold for well preferred shareholders would get
- 03:24
first and whatever is left that would go to the common shareholders. remember more
- 03:28
or less that this number ale assets minus liabilities equals equity. okay? got
- 03:35
it? so that's the equity of the company comes from assets minus liabilities. Book
- 03:39
value is not an assessment of the selling price of the original
- 03:42
handwritten copy of Moby Dick .instead book value usually gets brought into
- 03:46
question for market valuations sake when things have gone horribly wrong and
- 03:51
there really isn't an ongoing enterprise anymore for the business. not a good
- 03:55
thing for investors most of the time, meaning people look at Book value or how
- 03:59
much money the company raised as at least an initial guess for what it's
- 04:03
worth like the cash they raise they bought a bunch of barbecues what do they
- 04:07
work now? oh and don't forget equity. that's the amount of value you have in
- 04:12
asset after subtracting any debts. so as you can see there's a lot more that goes
- 04:17
into the sauce business than meets the eye ,or the mouth. there's the matter of [sauce simmering]
- 04:21
your assets liabilities and overall equity but let's not forget the super
- 04:25
secret sauce recipe Ardie Bernie's grandma is going to get really
- 04:29
angry about them stealing. [man looks fearful]
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