Better Alternative Trading System (BATS)
  
You have to give the BATS credit for branding. Imagine if Pepsi was called Tastier Other Kind Of Soda Yum (TOKSY). Wouldn't you just love a refreshing TOKSY?
As its name tends to imply, the BATS is an alternative trading system (whether it is truly "better" or not, we'll leave up to traders), competing against the likes of the NYSE or NASDAQ. It was founded in 2005, and is home to trading in stocks, forex, and options. It also makes a specialty of exchange-traded funds, or ETFs, which are stock-like instruments for investing in indexes.
The exchange became the Bats Global Market after moving into Europe in 2008. It was acquired by CBOE Holdings in 2017, joining a company that already owned the CBOE.
Related or Semi-related Video
Finance: What is Electronic Communicatio...12 Views
Finance a la shmoop what is the electronic communication network or ECN?
all right it's the computerized and wired version of this for a small fee [Large computer network]
traders can plug in to a network to trade stocks you know think about it
like Facebook for stock traders only with less political ranting and fewer
photographs of babies and freshly cooked meat generally well generally speaking [A pan of meat and potato's appear]
ECNs are "off-market" that is they aren't really directly part of
an established trading system like the New York Stock Exchange or Nasdaq or one
of the other blessed exchanges they connect market makers directly to third
parties allowing them to trade to their heart's content there aren't a lot of
actual physical hands at work here most of the limit orders are matched
electronically the network charges its fee the transaction is processed and [Company share price appears]
life moves on so think about it like it's 2:00 a.m. on a Saturday and Joe who
likes to trade in his underwear don't ask us why it's just dying to sell a [Joe sits down at PC]
hundred shares of coke to Betty who likes to trade while head-banging to Led
Zep and you know likes to trade with Achmed who's saving money for an air
conditioner yeah well no sweat so this is perfect for anyone who wants to
become active in the trading of stocks but hates any kind of physical human [Man waving to woman and woman walks by]
interaction yeah don't worry the robot rebellion will soon be upon us and ECNs
will rule the roost
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