Affiliate Network
Ignorant cynics may refer to these as "pyramid schemes," while industry veteran types may just say "I know a guy…"
Affiliate networks are groups of individuals/businesses working together to cross-promote and otherwise help each other's sales efforts. For a small fee (or commission). These networks often have interrelated offerings, but that isn't a pre-requisite for inclusion.
Imagine a tight-knit family. Vito owns a heavy equipment company, while Sonny owns a construction concern, Michael runs a demolition business, and Connie has a landfill. One day, Connie's friend, Fredo, decides he wants to knock down a casino and replace it with a Pets.com warehouse, because he's smart (not dumb, like everyone says). Connie would refer Fredo to Michael and Sonny to employ their respective services. They would use Vito's equipment to do the job, and any refuse would be sent to Connie's landfill.
In this affiliate network, each participant receives leads, revenue, and potentially a referral fee for those sales, provided by the others. Everyone wins (except for Fredo, who is never heard from again).
Related or Semi-related Video
Finance: What is a limited partnership?1 Views
Finance allah shmoop what is a limited partnership Well a
limited partnership is not the qualitative assessment of mole arian
curly here woop woop and yes shmoop alright Rather a
limited partner is an investment company run by a general
partner with clear lines of demarcation as it relates to
risk fiduciary duty and management responsibilities like of the day
to day investing or whatever the partnership does When you
think limited partnership think things like a venture capital company
or venture capital partnerships like one where you have a
dozen experts who come together with long track records of
identifying early stage growth companies usually deep in technology at
least here in silicon valley Together they are the general
partners of the partnership the generals they're responsible for the
day to day management of the firm and in theory
they have unlimited personal liability Should something go terribly terribly
wrong the limited partners are their investors the people who
give them money to make more money General partners raise
money for their funds by getting limited apartments to invest
in them So what is limited about this Well the
liability to the investors as long as those investing in
the limited liability partnership Don't operate the firm or manage
it or deal with day to day issues that come
up well then those limited partners are fully shielded from
any liability Should you know something go terribly terribly wrong
Although if your limited partner in a company that's designed
a nuclear power blender that spend just a little too
fast Well we're not sure how much that'll be worth 00:01:42.696 --> [endTime] in the grand scheme of things Whoa
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